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Drive on the Fast Lane: Effects of a Slow Internet Connection

Slow internet speed gets on people’s nerves. It is annoying, time-consuming, and has adverse effects. It is not merely an issue of inconvenience but a problem that can hurt a business and its reputation.

Patience is a virtue, but it is not to be present in internet users. The human race is not slowing down but is only becoming faster. So it is either upgrading the speed by adopting solutions like a new wifi installation or be lost to the oblivion of obsolete businesses.

Even if an organization’s internet connection is satisfactory, users can easily stay ahead in the game with the latest upgrades. A faster internet connection may well be that one thing that takes a business to the next level and brings-in more profits. Not just businesses, but homes and academic institutions are heavily influenced by internet speeds as well.

Here is how slow internet can be devastating to your Business: 

  1. Customers Will Shift to Other Businesses With Faster Internet

Upgrading to the latest technology in the market is an investment in customer experience. In a cut-throat world with increasing competition, customers choose their providers based on the experience they provide them. They view the efforts to keep them comfortable, by the company, as the quality of trust and care.

If one company offers the latest update, free of cost to its customer and another has annoyingly slow speeds, which one would the customer choose? That’s right, the one that offers a better experience. It is more than merely a perk. It is a necessity for the customers and a gold standard that the company establishes. One should not underestimate the tech-savvy customers of today.

  1. Apps Will Run Slower Than Usual

Slower internet speed translates to lesser productivity. Whether a business uses google drive or G suite, they are increasingly relying on cloud services. From copywriting to portfolios, shared databases are integral to the day-to-day running of a company.

All employees depend on the qualities of accessibility and convenience that such systems offer. So if the system is not fast and easy to use, it directly impacts productivity and work quality. Good quality internet ensures the efficient execution of work.

  1. Slow Internets Hurts Customer Service

Customers expect all their queries, requests, and issues resolved as soon as possible. Internet speed is vital in such situations because a slow response can affect the credibility of the company. Chatbots and online services are replacing posts and telephonic conversations. Without sufficient latest technology to support such improvements, a business will lose considerable growth and revenue.

  1. More Users Means Slower Internet

If an office has several employees logged on to the same network connection, it slows down the internet for everyone. This reason is why a quality wifi installation is essential to improve the overall efficiency of the entire organization. If the network connection is 40mbps for a single user, it is acceptable. But with bandwidth split among many people, the speed reduces.

  1. Slows Down File Sharing

Many do not know that services like dropbox intentionally slow down the upload speed to not affect the browsing experience. While one can change it in the settings, it exists for a reason. It requires significant bandwidth to upload and download files. So, if the connection is not fast enough, it can delay the work. Add this to the effect of the increased number of people using it and working together, then the impact is amplified.


Since, efficient wifi connections ensure faster internet speed, employing adequate systems to support the work will significantly help reach targets.

Abubakar is a writer and digital marketing expert. Who has founded multiple blogs and successful businesses in the fields of digital marketing, software development. A full-service digital media agency that partners with clients to boost their business outcomes.

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