Salesforce is accelerating the expansion of its artificial intelligence infrastructure through a strategic acquisition and a major product update, aiming to embed its “Agentforce 360” platform deeper into corporate workflows. However, this push comes as several prominent analysts have turned cautious ahead of the company’s upcoming earnings report, significantly lowering their price targets on the stock. The central question for investors is whether this AI offensive can deliver stronger medium-term growth in the face of near-term constraints on IT budgets.
Analyst Sentiment Cools Ahead of Quarterly Results
Despite the company’s ambitious product roadmap, a number of major financial institutions have reduced their price targets for Salesforce shares within the last two days. The source material cites a more cautious spending environment and broader software sector trends as the primary reasons.
- Citigroup maintained its “Neutral” rating but slashed its price target substantially from $257 to $197.
- Wells Fargo also lowered its target to $235.
- Oppenheimer and Mizuho adjusted their targets to $275 and $280, respectively, while largely maintaining positive outlooks.
The next critical milestone will be the quarterly earnings release scheduled for February 25.
Strategic Acquisition to Power Conversational Insights
In a move to bolster its AI capabilities, Salesforce announced today that it has entered into a definitive agreement to acquire Momentum, a provider of a “Conversational Insights” platform. Momentum’s technology specializes in gathering and analyzing unstructured data from voice and video conferences, including those conducted on services like Zoom and Google Meet.
The strategic intent is to funnel content from business conversations directly into Salesforce’s systems, transforming spoken communication into actionable CRM data more rapidly. According to Steve Fisher, President and Chief Product Officer at Salesforce, this will enable AI agents to gain a comprehensive view of relevant customer interactions.
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Spring Release Focuses on Autonomous Agent Execution
This acquisition news follows closely on the heels of the “Spring 2026 Product Release,” unveiled by Salesforce earlier this week. A core focus of this update is the deeper integration of autonomous AI agents across business processes, spanning the Sales, Service, and Marketing Clouds.
A significant evolution highlighted in the release is the shift from agents providing mere recommendations to executing tasks. These enhanced agents are designed to autonomously generate text and message drafts, as well as update forecasts automatically.
Current Trading and Broader AI Initiatives
Currently trading around the $185 level, Salesforce’s stock is in a phase of consolidation, according to the source. Its performance over the past month has lagged behind the broader technology sector.
Alongside the Momentum deal, Salesforce has also expanded its collaboration with Asymbl this week. This partnership aims to test a “hybrid workforce” model where digital AI agents work alongside human employees to streamline processes. The market’s verdict on how Salesforce balances its long-term AI potential against the current cautious software spending climate will become clearer when the company reports its results on February 25.
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