HomeAnalysisBYD Shares Hover Near 52-Week Low as Record Charging Tech Can’t Offset...

BYD Shares Hover Near 52-Week Low as Record Charging Tech Can’t Offset Sales Slump and Margin Squeeze

BYD can now charge a 130-kWh battery from 10% to 97% in nine minutes, but no amount of supercharging speed seems able to lift the stock out of its technical rut. The company’s new Great Tang SUV, built on a 1,000-volt architecture and priced around €33,500, offers a CLTC range of up to 950 kilometres and can gain 400 kilometres of range in just five minutes on a megawatt charger. Yet the shares ended Friday at €8.90, a mere 0.85% above the 52-week low of €8.82 touched on 18 June. From the start of the year the stock has lost almost 19%, and over the past twelve months the decline has widened to 35%.

The relative strength index stands at 25.6, firmly in oversold territory. That alone does not guarantee a reversal, and the distance to the 200-day moving average of €10.92 is now nearly 19%. Analysts point out that a sustained recovery would require the price to reclaim the 50-day average at €10.61 first. For now, the technical picture remains dominated by a pronounced downtrend.

Operationally, the headwinds are mounting. BYD sold around 383,000 new-energy vehicles in May, exactly matching the year-ago volume, but cumulative sales between January and May slumped by roughly 20% compared with the same period in 2024. Battery-electric cars and plug-in hybrids both suffered double-digit declines. The sole bright spot was overseas deliveries: exports reached nearly 161,000 units in May, signalling that international demand still holds up even as the home market cools.

The macro environment in China is adding to the strain. The manufacturing purchasing managers’ index stagnated at exactly 50 points in May, and profitability across the country’s auto industry has been squeezed. Profits of Chinese carmakers fell by almost 17% in the first four months of the year. Competition, meanwhile, is only getting fiercer: the share of electric and hybrid vehicles in China’s new-car registrations hit a record 62.9% in May, forcing every player to fight harder for each sale.

Should investors sell immediately? Or is it worth buying BYD?

BYD is betting heavily on infrastructure to reignite domestic demand. By mid-June the group had installed 6,682 fast-charging stations across 321 Chinese cities, with a target of 20,000 stations by the end of 2026. The management hopes that a denser charging network will encourage hesitant buyers and help reverse the sales slide.

Beyond its home market, BYD is pressing ahead with expansion on three continents. In Brazil, battery production has started at the Camaçari plant, part of an investment package worth roughly $1 billion. The company aims to raise the local value-added content to 50% by early 2027. In South Korea, BYD will present the Sealion 6 DM-i midsize plug-in hybrid SUV at the Busan Mobility Show from 26 June to 5 July, signalling its intent to crack a strategically important market. A production site in Europe is also in the planning stages, designed as a hedge against shifting tariff conditions.

None of these initiatives appears likely to provide an immediate catalyst for the stock. With the dividend record date already passed, all eyes are on the support level at €8.82. A decisive break below that floor could trigger a fresh wave of technical selling, leaving investors with little more than the promise of a 9-minute charge while the share price continues its 35% freefall.

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