The Swedish electric vehicle manufacturer Polestar has unveiled its most extensive product roadmap to date, outlining four new models through 2028. However, this long-term ambition was immediately tempered by a significant reduction in near-term growth expectations, triggering analyst downgrades and investor concern. The contrasting messages highlight the challenge of balancing future promise with present financial realities.
Analyst Downgrade Follows Revised Guidance
Market sentiment was notably dampened by the company’s updated financial outlook. Polestar now anticipates sales growth for 2026 to be in the low double-digit percentage range, a substantial pullback from previous medium-term targets that envisioned annual increases of approximately 30% to 35%. This guidance revision prompted a swift response from investment bank Cantor Fitzgerald. Analyst Andres Sheppard downgraded the firm’s rating on Polestar from “Neutral” to “Underweight,” citing the disappointing forecast and the company’s ongoing capital requirements. The bank concurrently reduced its 2026 delivery estimate from over 80,000 vehicles to roughly 66,720.
A Four-Model Product Pipeline Through 2028
The strategic product plan forms the core of Polestar’s long-term vision. The schedule commences with the Polestar 5 grand tourer, slated to begin deliveries in the summer of 2026. A new variant of the Polestar 4 is expected to follow in the fourth quarter of that same year. The company plans to launch a completely new generation of the Polestar 2 in 2027, with the Polestar 7 following in 2028. CEO Michael Lohscheller emphasized that this strategy targets the market’s profitable core segments. A significant caveat to the plan is that the next-generation Polestar 2 will not be introduced in the United States due to import tariffs exceeding 100%.
Should investors sell immediately? Or is it worth buying Polestar Auto.adr/a?
Liquidity Management and Retail Expansion
This cautious forward look comes after a record year in 2025, during which Polestar delivered 60,119 vehicles—a 34% increase compared to the prior year. To fund growth while preserving liquidity, management is initially placing greater emphasis on updated versions of existing models. The overarching goal remains achieving annual sales exceeding 100,000 units. To support this volume, Polestar intends to expand its global retail network by about 30% this year, a move designed to build capacity for the Polestar 5 sales launch this summer.
The central question for investors is whether this detailed long-term product strategy can ultimately outweigh the short-term skepticism now reflected in the company’s share price and analyst ratings.
Ad
Polestar Auto.adr/a Stock: Buy or Sell?! New Polestar Auto.adr/a Analysis from February 20 delivers the answer:
The latest Polestar Auto.adr/a figures speak for themselves: Urgent action needed for Polestar Auto.adr/a investors. Is it worth buying or should you sell? Find out what to do now in the current free analysis from February 20.
Polestar Auto.adr/a: Buy or sell? Read more here...
