American Express has once again reshaped the premium credit card landscape with a massive overhaul of its iconic product. The new Amex Platinum isn’t just an update; it’s a fundamental shift in philosophy, transforming from a pure travel card into a comprehensive luxury lifestyle membership.
But with a record-setting annual fee of $895, the big question for current cardholders and applicants alike is simple: Are the new benefits enough to justify the cost?
Let’s dive into the details of what’s changed, what’s stayed the same, and how to determine if this revamped card belongs in your wallet.
What’s New: The Major Amex Platinum Card Changes
American Express has loaded the Platinum Card with a suite of new annual statement credits, significantly expanding its value proposition beyond the airport lounge.
- Dramatically Increased Hotel Credit: The existing $200 annual credit for prepaid hotel stays has been tripled to $600. This is now split into two $300 semi-annual credits for bookings made through Amex Travel’s Fine Hotels + Resorts or The Hotel Collection.
- New $400 Resy Dining Credit: Cardholders can now get up to $100 back each quarter (totaling $400 annually) when dining at restaurants booked through Amex’s Resy platform.
- New $300 Lululemon Credit: A surprising but welcome addition, this offers $75 back per quarter on purchases made at Lululemon, in-store or online.
- Expanded Digital Entertainment Credit: The existing $300 annual credit now includes subscriptions to Paramount+, YouTube Premium, and YouTube TV, alongside the previous options like Disney+ and Hulu.
- New $200 Oura Ring Credit: A niche but valuable perk for wellness enthusiasts, offering a statement credit towards the purchase of an Oura Ring.
- New Hotel Status: Complimentary Leaders Club Sterling Status with The Leading Hotels of the World is now included, offering potential benefits like room upgrades and breakfast at over 400 luxury properties.
- A Mirror Design Option: For those who value aesthetics, Amex is offering a new, limited-edition mirror-finish card design that makes a bold statement (literally).
Crucially, all the beloved existing Amex Platinum benefits remain intact, including:
- Access to the Centurion Lounge, Delta Sky Clubs, and other premium lounges.
- Up to $200 in airline fee credits.
- Up to $200 in Uber Cash annually.
- Up to $100 in Saks Fifth Avenue credits.
- Membership Rewards® points on purchases (5x on flights and prepaid hotels).
The Elephant in the Room: The Increased Annual Fee
The cost of entry for all these new perks is steep. The annual fee has jumped from $695 to $895, cementing its position as one of the most expensive consumer cards on the market.
Important note for existing cardholders: Your fee won’t increase until your card renews on or after January 2, 2026. You have well over a year to enjoy the new benefits at your current rate. New applicants will pay the $895 fee immediately.
Is the New Amex Platinum Worth It? A Personal Value Analysis
This overhaul represents a bold strategy from American Express. It’s betting that cardholders want a single card that caters to every aspect of their high-end lifestyle—travel, dining, wellness, and entertainment. Despite the eye-watering price tag, the right person can find value in it. It’s no longer just a travel card; it’s a curated membership.
On paper, the math is compelling. American Express estimates the potential value of all credits and benefits at over $3,500 annually. If you were already using the previous card’s credits, the new additions like the hotel, dining, and Lululemon credits could indeed provide more value than the $200 fee increase.
However, the true value is deeply personal. This card is likely worth it if you:
- Already frequent Fine Hotels + Resorts or The Hotel Collection properties.
- Dine out often at high-end restaurants that use the Resy reservation platform.
- Regularly shop at Lululemon or are already considering an Oura Ring.
- Maximize the existing suite of credits without “manufactured spending.”
You should reconsider if you:
- Don’t travel multiple times a year.
- Don’t live near a major city with Resy restaurants or Lululemon stores.
- Prefer a simple rewards structure without tracking numerous quarterly credits.
- Found yourself struggling to use the existing credits before the changes.
Consider your own spending habits before applying or deciding to keep the credit. The new Amex Platinum may be worth more than ever if the new credits fit your lifestyle.
How to Get the New Mirror Card Design
If you’re already sold on the benefits and want the sleek new look, ordering the mirror card is simple for existing cardholders:
- Log into your American Express account online.
- Navigate to “Account Services” > “Card Management” > “Replace a Card.”
- Select a replacement reason like “Damaged” (this won’t change your card number).
- Choose the new “Mirror” design from the available options and confirm your order.
Your new metal card will arrive within a few business days. For rates and fees of The Platinum Card® from American Express, please visit the American Express website.
